Over 160 years ago, James Boag moved halfway around the world from Scotland to the untamed island of Tasmania. Today, the brewery has become a beating heart for the people of Tasmania.
Over 160 years ago, James Boag moved halfway around the world from Scotland to the untamed island of Tasmania. There he began brewing in the township of Launceston on the banks of the Esk River, with the humble plan of using the outstanding local water and ingredients to produce the finest beer in the world. Today, the brewery has become a beating heart for the people of Tasmania. From employing generations of proud brewers, to celebrating weddings, achievements, and milestones in our bars and amongst our beautiful historic site. And through it all we have continued to follow the same philosophy, brewing every drop of our world renown beer from the same brewery in Launceston, using James Boag’s traditional brewing techniques and the finest produce on earth.
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